Coworking: The New American Dream

Millions of entrepreneurs, freelancers, designers and startups were given the tool that brought them all together. Now in a buzzing hive of creativity and ingenuity, who knows what can be created? It's like building a think tank where you're simultaneously growing 20 different companies and they are all working together while still working for themselves. The sky is the limit.

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Coworking Serbia

Why would your office disappear?

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If you work in a corporation, you certainly do in a commercial building with colleagues who are most of the time out of their jobs - at a meeting, lunch or business trip. Get ready for a drastic change. The global recession, the development of new models of economy and more concern for the abrupt climate changes are guidelines to growing - coworking wave.

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Where you work?

You can find in Austin. For the second consecutive year, Austin will host innovators in the "design work" at the largest coworking conference in the world. - For those of you for whom this new, open workspaces for collaboration called themselves "coworking spaces" or work areas that are growing productivity, collaboration and togetherness. By  Deskmag , the number of coworking spaces is growing around 200% per year for the last 7 years. If you are interested in folders,  LiquidSpace  will show you the various options in 350 cities of the world. Workspace Association of New York  offers over 700,000 square feet of space in just three states so by presenting a fairly influential organization.  UnConference Global Coworking Conference  , or "Juicy" as it is called participants, aims to collect and combine the best and brightest minds of the movement to divide ideas and inspiration, and so developed a new strategy for the future...

How will your office look like?

Office setting will be structured in a more relaxed work. Leader in innovative, office design as  Turnstone  creates all relaxed and comfortable furniture for coworking spaces. Architectural solutions which separate sectors will disappear. You will know more about what is happening in other parts of your organization. Open office spaces will create an atmosphere reminiscent of the cafe, promoting creativity and transparency.

New office toys as Flockd  will help people from different sectors to start a conversation so stimulating productivity. You will have to interact with a coworker's a much friendlier, more acceptable and transparent manner. Resources such as the kitchen, bathroom, coffee, office materials Delic more than before. Take a deep breath and get ready to split up with some of the pen that is in your hands ... maybe even a monitor!

ON STORIFY :: Purpose: Driving the New Economy - #SMWneweconomy

Social media, collaborative consumption, and the sharing economy. 21 February 2013, Bloomberg Tower.

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With the emergence of 'collaborative consumption' startups such as Zipcar and AirBnB, many are pointing to the rise of a 'sharing economy' geared towards access to services rather than ownership of goods. What are the characteristics of this new economy, and how should we shape it? At the very least, given the sharing economy's reliance on human-to-human connection, one can be certain that social media will be a key utility.

How does one define the sharing economy?

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For those hearing 'circle of value' or 'circular economy' the first time, this video, presented as part of the 2013 World Economic Forum in Davos, Switzerland, serves as a concise overview.

Online and offline collaboration go hand-in-hand.

  1. Everyone is a social media entrepreneur, not that one actually needs a Twitter handle to be one (Remember, social media is human-to-human connection, not merely tools for online engagement.).

  2. Arié Moyal@amoyal

    If you have a twitter handle you're a social media entrepreneur?#smwneweconomy

  3. To enable people to connect with each other as easily offline as they do online, Marissa founded Flockd so that individuals at a co-working space can quickly signal to each other whether and how they wish to connect in-person.

  1. Everyone is a social media entrepreneur, not that one actually needs a Twitter handle to be one (Remember, social media is human-to-human connection, not merely tools for online engagement.).

  2. Arié Moyal@amoyal

    If you have a twitter handle you're a social media entrepreneur?#smwneweconomy

    To enable people to connect with each other as easily offline as they do online, Marissa founded Flockd so that individuals at a co-working space can quickly signal to each other whether and how they wish to connect in-person.

    Why not give credit to those who try? Mass appeal is not necessary to succeed -- niche appeal works just as well (or even better).

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Scepticism about Flockd from the audience. 

Arié Moyal@amoyal

I can do that with a cup #smwneweconomy

Why not give credit to those who try? Mass appeal is not necessary to succeed -- niche appeal works just as well (or even better).

  1. Arié Moyal@amoyal

    @Hassanmirza @marissafeinberg What do you like about it?#smwneweconomy

    Hassan Mirza@Hassanmirza

  2. @rikuniaku97 @marissafeinberg it's useful. Way less offensive than people saying 'I'm too busy' which makes me want to scream#smwneweconomy

    @we_flock The Flockd analog device idea seems promising to #SMusers! How do I get one? @marissafeinberg#SMWNEWECONOMY #smw #networking

Apt example of marketing by social media entrepreneurs -- get a Flockd device by tweeting @we_flockd with #SMW.

@marissafeinberg @we_flockd entrepreneurs "Flockd" together. Awesome idea. #SMWneweconomy

How can a diverse set of stakeholders (or rather, brandholders), collaborate to shape the sharing economy?

@jslez reminds us that we need business and brand leaders with activists to shape the new economy. #smwneweconomy

Great concept @ServiceForLife: @marissafeinberg talking about@GreenSpacesNY and shared economy #smwnyc#smwneweconomy cc @clubworkspace

Keep in mind that co-creation, or bringing all stakeholders/brandholders into your value chain, is the future of business.

For the full story, visit http://storify.com/yangbodu/purpose-driving-the-new-economy-smwneweconomy. Thank you to Yangbo Du for posting this great timeline and commentary on our talk!

Featured NYC Company: Flockd

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To scale community, Marissa, a co-founder of Green Spaces in NYC and her friend Janice launched Flockd, an analog product for connectivity and productivity, inspired by the coworking movement and social concerns. It’s Marissa’s dream to create a new way for people to connect offline. It is Janice’s dream for everyone to live ‘on purpose’ which requires, among other things (such as knowing your purpose) a combination of creating genuine relationships and productivity.

Flockd is a new low-tech product for your tabletop powering connectivity and productivity for a better world.  You can use Flockd for connecting and collaborating, creating open-conversation zones, building an in-person following, being productive & staying in flow, sharing knowledge & ideas, signaling needs, resources & topics, branding & promotion.

Thank you for this story, Erica Berger! Erica is Curator of 2462miles, Director of Partnerships for Storyful, and Contributor to The Economist and VentureBeat.